KPCC/LAist Content Inclusion Analysis

In summer 2022 Impact Architects partnered with KPCC/LAist to conduct a content audit of KPCC/LAist audio, digital, and newsletter content.

The purpose of the audit was to demonstrate the degree to which KPCC/LAist is adhering to the organization’s Dialogue style guide – which emphasizes story framing and inclusive language – and to provide KPCC/LAist insight into its practices.

IA selected a random, representative sample of content produced from July 1, 2021, to December 31, 2021, including four content areas: AirTalk, LAist, Morning Brief, and newscasts, and a coding framework by which to evaluate that content.

  • Full Report: KPCC/LAist Content Inclusion Analysis

    We partnered with KPCC/LAist to develop a custom methodology to measure the inclusivity of their content, based on their own language guidelines, values, and internal goals.

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  • Blog: What we learned on how to analyze for inclusion

    We share how we helped KPCC/LAist understand the inclusivity of their content.

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